New Identity for Bank of America Merrill Lynch

Back in September, amid a storm torrent of shenanigans on Wall St., I proposed a number of ways the new Bank of America-owned Merrill Lynch would present itself. Turns out, they went for route #3, a hybrid of the two in the style of Bank of America’s existing brand. See the new look here. (and above) Ooh, dramatic.
The Merrill Bull has been set free. Pity.
It was pretty close to the one I cooked up … in 2 minutes.

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