The Olympics: Branding on a Global Stage
// 09 July 2008, 11:27
The following is a guest post I wrote on the lovely blog Brandcurve.com
Next month, all eyes will be on Beijing for the 2008 Summer Olympics. The Olympics are a time for the nations of the world, in spite of their differences and animosities, to come together in the celebration of sport. While sport is still [...]
// a tale of Britain, China, brands & branding, design, national identities, politics
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