Wonderbra Logo Re-Design
// 06 February 2008, 15:56
Wonderbra has one of the most recognisable type logos around. But alas, that oft recognised and revered mark is no more.
This is a classic example of trying to fix something that isn’t at all broken. The result: a lame and generic substitute for something that had cultivated a quirky and humourous place in the consumer [...]
// a tale of advertising: print, brands & branding
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