Coke Through the Ages

Victorian Ladies love Coke
Coke has been around quite a while, but evidence of the early days isn’t well known. In fact, it’s almost become the stuff of legend — the origin of Santa Claus, dodgy narcotics-laced formulas, the birth of modern branding, etc. etc.
Check out the Evolution of Coca-Cola, a post on What The Heck. It’s a well-illustrated look at the past decades and centuries of the black stuff. Here’s another sample.

same logo, clearly a different time.
There is, of course, more about Coke on Wikipedia. I feel as if the soda front has been rather quiet recently and I haven’t had much to say on the subject of sugar water. I did comment back in March on Microsoft Soda.
// a tale of advertising: print, brands & branding
// 1 Comment »
// 01 February 2008, 11:32
This company has done an incredible job branding – worldwide. There is something about their brand that makes them seem almost invincible. You’re right – it seems as if they’ve been around forever and there wasn’t ever a time when they weren’t in existence.
Thanks for posting this info on your site.