It’s no secret that customer service has suffered in recent years. Retail shops, supermarkets, and electronic stores are no longer staffed by experts, but rather by teenagers and the unskilled masses. Perhaps it is the product of my growing up, but I think we can all agree that the consumer ‘experience’ ain’t what it used [...]

// a tale of brands & branding, computers & gadgets, design: product
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I posted a while back about Tesco’s American venture, Fresh & Easy. Today, Armin from BrandNew wrote a great post introducing us to more of the design and aesthetics of F&E. Specifically, he shows us packaging designs from the F&E own brand, and adds commentary about how the designs are a bit ‘meh’.
My first impression [...]

// a tale of brands & branding, design: packaging, the internet
// 1 Comment »