The Ries Report
I may not have ever said it explicitly, but I’m a huge fan of Al and Laura Ries. The two brand gurus have written a number of books including The 22 Immutable Laws of Branding and The Origin of Brands, both of which are currently within arms reach on my shelf.
Well the couple have gone online with a series of videos on their site, The Ries Report. Not sure how long this site has been around, or how it is I haven’t heard of it until now, but I am super giddy as a result.
If you are at all interested in branding, marketing, business, manufacturing, economics, and consumer culture, head over to the site and spend some time with those videos. And buy the books too, worth a read.
•• Site Here »
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// a tale of brands & branding, the industry, the internet
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// 11 September 2007, 06:58
I have both those books too. I’ll have to check out their site.