Apple + VW = iCar
// 01 September 2007, 20:15
We said back in 1998 that the then-new Volkswagen Beetles were the iMacs of Cars. That was of course due to the similarities in their bubbly design and candy-coated shells. VW at the time was one of the few car companies who marketed their cars in ‘fun’ colours, aside from the standard red, silver, black, [...]
// a tale of brands & branding, computers & gadgets, design: product, national identities
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