Strange Naming
// 02 March 2007, 12:24
This is a quick example of why you should really think through very thoroughly the name of your brand, product, company, service, programme, or anything else that requires naming. Although there are many silly names out there, today’s instance is about appropriateness.
My co-worker, Nate, exclaimed how in running across a scholarship program for the “Auschwitz [...]
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